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	<title>Comments on: Some Common Mistakes To Beware of For PPC (Pay Per Click) Management</title>
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	<link>http://www.seonext.co.uk/blog/seo/some-common-mistakes-to-beware-of-for-ppc-pay-per-click-management.html</link>
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		<title>By: Case study- SEO vs PPC Return of investment battle over &#124; SEO Next Blog : SEO Company</title>
		<link>http://www.seonext.co.uk/blog/seo/some-common-mistakes-to-beware-of-for-ppc-pay-per-click-management.html/comment-page-1#comment-8554</link>
		<dc:creator>Case study- SEO vs PPC Return of investment battle over &#124; SEO Next Blog : SEO Company</dc:creator>
		<pubDate>Thu, 14 Jul 2011 17:01:05 +0000</pubDate>
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		<description>[...] a year ago I blogged about ppc and the common mistakes people made with their campaigns (read the ppc article).  I also blog one hell of a lot about SEO, around a year  ago, I decided to start a little case [...]</description>
		<content:encoded><![CDATA[<p>[...] a year ago I blogged about ppc and the common mistakes people made with their campaigns (read the ppc article).  I also blog one hell of a lot about SEO, around a year  ago, I decided to start a little case [...]</p>
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