The Importance of Visible On-Page Factors!

Search Engine Marketing - The Importance of Visible On-Page Factors

On-page factors are dictated by the web pages’ content and are critical to a marketing campaign. Besides the fact that they are easy to manipulate and that search engine masters have started taking into account, other factors as well, on-page factors still hold a lot [...]

Understanding Cloaking and its Significance in the Current Scheme of Things

Cloaking is a smart SEO technique categorised under Black Hat SEO by all search engines. It is a method of providing content to a search engine robot different to that provided to a user.

Latest Google puts Bing out to dry! “Bing….wake up and smell the coffee…!”

Recently, google has reveled its latest updated search engine which many developers have called “Caffeine”. I wanted to wait to see what every other SEO wrote about this before I dived in with my own blog on the matter. After a series of rigorous tests the new engine will replace the current one.  Bing launched recently [...]

The Controversy behind Black Hat SEO – How far would YOU go?

The debate on spamdexing is never ending! I’ve designed a site and want it to get the attention it deserves. Or the profits I deserve! There are limits to making a site user friendly! On the contrary, there are no limits to the number of times your sites’ listing may get [...]

Great Traffic and Super Sales! – Picking the Right SEO Firms

The reasons are numerous! Most online business owners do not have the time or the technical expertise to work on their site. It’s good to have an SEO expert to mentor your team while the website designing work is going on.

Learning the Basics Is Critical

Something I read while trawling through the web made me think about the fundamentals of SEO.  Basically before you set out on a SEO campaign you must have the basic techniques before trying the fancy stuff.  This may sound obvious, but, people want quick results so may opt for the more technical techniques wishing quicker [...]

What Triggers the Future of SEO?

Though the basics never change but things move on; and Darwin’s theory of survival of the fittest comes into action. It’s good for the smart people because only the ones who have the metal will survive, and others will get buried.

Microsoft & Yahoo (cont.) - What will the future ‘bing’ 8-P ?

Yesterday I commented on the deal with Yahoo and Microsoft, which will span over the next 10 years with a search-and-advertising agreement which in essence will take the latter from the search business & finally will make Microsoft a search contender. This all throws up some pertinent questions such as; what will this mean for [...]

The SEO Industry is getting a bad name due to bad operators!

Before we embarked on forming the company SEO Next (UK) Ltd we ran our own internet/e-commerce business’s.  therefore, we come to know about the plethora of SEO companies out there cold calling to do the following;
1. Promise you the world
2. Sign you into a 12 month contract you cannot get out of
3. Not be too [...]

Ad campaign puts Google & Microsoft at logger heads

Every day the biggest competitors on the Internet, Google & Microsoft go head to head. Make no mistakes, Google champions the current search traffic by a considerable distance. Furthermore they have recently set upon a month long ad campaign. While this is not unusual, for Google it is as they have never had to visit [...]